PRIMUS
One product page, two tablet perspectives.
- My role
- E-commerce product page design
The Project
A product detail page design for PRIMUS, shown in portrait and landscape tablet layouts.
The Challenge
Balance detailed product imagery, descriptive information and a clear purchase action across two screen orientations.
Our Approach
Anchor both layouts around the product image. Group price, availability and quantity controls close to the purchase action.
The Solution
Portrait and landscape layouts retain the same product hierarchy, with the image, description and purchase panel adapting to the available width.
The Outcome
Portrait and landscape product page designs, with a consistent hierarchy for imagery, product details and purchase controls.
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